StrategicInformation SystemsNameof the StudentNameof the University AuthorNote Table of Contents Introduction. 2 Literature Review.
. 2 Identification of Company. 2 Operations and Functionality. 3 Current Process. 3 Any Gaps existing. 3 Specific issues the new System will fix. 4 Criteria to meet requirements.
5 Information Systems Strategy and its need. 5 Difficulties in Information Systems Strategy and suggestions. 6 Problems in Information Systems project 8 Recommendations. 9 Conclusion. 10 References. 11 Introduction TheStrategic Information Systems are developed to help Organization’s business tocompete and provide business initiatives. The Strategic Information System helpsOrganization to achieve better efficiency, control and effectiveness to groweconomically (Cassidy 2016). TheStrategic Information System is a type of Information System.
The chosen Organizationfor Strategic Information System is Coca Cola Company. Coca Cola Company is a well-knownand established beverage industry in the market. Coca Cola has high marketshare and it tops the list of popular beverages. The report focuses on thestrategic goals that Coca Cola Company wants to include and their current andfuture prospective.
The purpose of this report is to analyze the gaps betweenstrategic goals, and current and present IT infrastructure of Coca Cola Companyrespectively. Theoutline of this literature review report is to discuss Coca Cola Company indetails, operations and functionality, Information Systems Strategy. The other inclusionsare difficulties and problems of Information Strategy Systems withrecommendations. Literature ReviewIdentification of Company Thechosen Company for Strategic Information Strategy is Coca Cola Company. CocaCola Company is an American multinational beverage industry which is amanufacturer, retailer and marketer of beverages. The Coca Cola Company’s structureis huge as it has large number of employees. There are various hierarchicallevels at the corporate level in the Coca Cola Company.
Coca Cola is amanufacturing company which manufactures non-alcoholic soft drinks and otherbeverages and sells them in the market. The operating segments of Coca ColaCompany are Europe, Asia, Africa, America, Bottling Investments and Corporate segments(Company 2018). The products of Coca ColaCompany are soft drinks and juices including Coca Cola, Fanta, Sprite, DrPeeper, Appletiser. The services provided by Coca Cola Company are manufacturingand distributing of soft drinks across the world.
Operations and Functionality Theoperation and functionality of Coca Cola Company is described through the termsgiven below.Current Process Thecurrent process of Coca Cola Company is to improve their bottling footprint inseveral regions. They are currently investing on bottling manufacturing. TheCoca Cola Company is restructuring their organization structure to improvetheir business functions. The current five processes of quality checks in CocaCola Company are Bottle Inspectors, Filled Bottle Inspection Technology. Theother three are COBRIX Analyzer, Flow Diverter Valve and Interlocks (Overview 2017). These quality-checks processesprovide full proof of quality checks from packaging to bottling. The currentmanufacturing processes are production of beverages through consumption of lesssugar and bottling process through Coca Cola’s own production unit.
The nextprocess is to produce glass bottles and inspect it to check for any dirt orcrack. Finally the Coca Cola is distributed in the market. The Coca ColaCompany current departments are Finance, Human Resource, marketing, Innovationand Planning departments respectively.Any Gaps existing Thegap existing are production of beverages that are carbonated and can severelyaffect people’s health. The healthy lifestyle of people has contributed to lessrevenue as people want to have healthy drinks rather than carbonated drinks.
Theincreased demand of healthy drinks among people has become a concern for CocaCola Company. The distribution of only beverages is also a gap as theircompetitors like Pepsi has entered into the snacks segment. The Coca Cola Companystill lags behind due to only core business in beverages. The introduction ofsome products such as Georgia is not well known to customers.
(Paré et al. 2015)This product is not working properly in the market due to less advertisementand marketing. These are the gaps which exist in the current process and areaswhich are not working properly.Specific issues the new Systemwill fix Thespecific issues of Coca Cola Company that the new system will fix are given asfollows. The technology is considered to be an important aspect of Coca ColaCompany due to potential it provides to make the business process simpler.
Thetechnologies have been adopted by Coca Cola Company and they are continuouslytrying to adopt new technologies. The technologies are driving the businessesof Coca Cola Company in several ways (Bravo,Santana and Rodon 2016). They have introduced their own bottle manufacturingmachines. The bottling machines have made it easier for Coca Cola Company toreduce their cost of bottle manufacturing process. The machine has also reducedthe labor work reducing the total time of manufacturing of bottles. The newbusiness strategy also manufactured healthy drinks such as Honest to introducein the market (Company 2017). Thishealthy drink will drive the Coca Cola Company’s businesses as people arepreferring healthy drinks in the current scenario. The Coca Cola Company’sResearch and Development team has done innovations which help the Company to expandtheir business unit and supply chain (Company2014).
Criteria to meet requirements Thecriteria which will be used to prove the proposed system meets the requirementsare given as follows. The first criterion is checking of concentrations ofcarbonated mixture. This will help to prove the quality of soft drinks that arefit or not for consumption. The second criterion is proper functioning andmaintenance of bottling machines. This will help to check whether the bottlesmanufactured are fit for packaging or not (Olins2017). The other help it will provide is that bottles are not damaged.The third criterion is testing of innovations to check whether the developedinnovations will contribute in business growth or not.
The fourth criterion isto enter into the snacks segment for better revenue growth in the market.Information Systems Strategy andits need Theconstituents of Information System Strategy are Financial, Operational andStrategic (Laudon and Laudon 2015). TheFinancial systems are the basic systems where there are inclusions ofaccounting, budgeting and finance operation of particular Organizations (Revell 2016). The Operational systems are thebasic systems where there are inclusions of business operations and its basicconcern is managing details of the Organization (Yeohand Popovi? 2016).
The Strategic systems are the basic systems wherethere are inclusions of business and computer strategies link (Galliers and Leidner 2014). This is the majorsystem for an Organization as this is the system where business strategies aredeveloped to be realized using Information Technology systems. The InformationSystem Strategy has characteristics which include linkage of InformationTechnology with business strategy and to analyze competitive advantage. Theneed of Information Systems Strategy is necessary to manage and improve thequality and quantity of an Organization (Laudon and Laudon 2016). The need hereis described from the perspective of each Information System exist in anOrgaization. The Financial System is needed for controlled measurement of allbusiness operations and projects successfully. The Operational System is neededas it controls the details of business and help the Organization to manage thebusiness operations (Liao et al.
2015). The Strategic information Systems are important as they are intended togive competitive advantage to the Organization’s business. The StrategicInformation system uses Porter’s Model to define the rivalry pf competitors. Theneed of Information System Strategy for overall Organizational Strategy is thatit provides better communication among the systems within the Organization. Thecommunication helps to achieve better results with quick and effectivecollaboration. The other benefit it provides is decision making facility forthe Organization (Whittington 2014). The InformationSystem Strategy helps to facilitate the better decision making ability to improvesales, costs and profits. The decision making becomes hassle free due toconcise form of all data aggregated through Information Strategy system.
Thedata are recorded through Information System Strategy to be used for enhancingfuture prospective of business operations. The recorded data are helpful inassessing the overall performance of Organization’s business operations. Difficulties in InformationSystems Strategy and suggestions Thedifficulties in developing an Information System Strategy in an Organization aregiven below (Almalki, Al-fleit and Zafar 2017).The challenges are related to management, human, technical, environmental andtime aspects respectively of an Organization.Ø Management Challenges- The challenges faced by Organizations todayare alignment of Information strategy and business strategy. The difficultiesthat an Organization can face are budgeting, personnel and general management whileimplementing Information Strategy. The other difficulties are lack of internalinteraction and weak manager support. Therefore, the recommendations for managementchallenges is to build effective relation with executive and senior executives.
The replacement of management will help to achieve the implementation ofInformation System Strategy.Ø Human Challenges- The challenges in lack of workforce, inability inrecruitment of suitable staff and lack of Information Technology expert in anOrganization. Lack of computer knowledge among employees poses difficulty indevelopment of Information System Strategy. The negligence of workforce fromlearning computer skills poses a challenge for an Organization. Therefore, therecommendations for human challenges are that they should encourage existingworkforce to learn computer skills. The Organization should employ InformationTechnology expert and provide training to entire employees of an Organization.
Ø Technical Challenges- The technical challenges are the basicdifficulty in an Organization which include hardware and software tools. Theother challenges are telecommunications issues such as cables and devices andinfrastructure for Information Technologies. The other difficulties aremigration from old system to new system in an Organization. Therefore, the recommendationsfor technical challenges are to maintain stable network and properinfrastructure. The backup for database of old system is also necessary toretrieve the data further in new system.Ø Environmental Challenges- The environmental challenges are thefactors which influence an Organization externally and internally such as workculture, change, behavior, poor coordination and others. The other lessimportant environmental challenges are political conflicts in an Organizationand misunderstanding among management and employees. Therefore, recommendationsfor environmental challenges are changing of attitude in office premises andimprovement in coordination will help in better interaction and management.
Ø Time Challenges- The time challenges are the factors such as lack ofproper time management. The time is an important factor for an Organization.The extension of time for developing Information System Strategy poses achallenge for an Organization. Therefore, recommendations for time challenges aretime management and developing the Information System Strategy at right time toavoid any glitches. Problems in Information Systemsproject Thestudy of the two cases given below will help to understand the problem due toInformation System failure in an Organization. The typical problems that mightbe expected to arise within an Information System projects are given in thefollowing paragraphs. The Thestudy on information systems in hospital shows the problems that raised werehuman cultural and environmental factors. The failure factors are uncleargoals, absence of a project champion, poor health resignation, time, poortechnical assistance and insufficient technical staff (Verbeke, Karara and Nyssen 2015).
Another other study on UnitedStates Healthcare Government website shows the failure factors as follows. Thefirst issue is interaction among sub-contracts working on different segments ofthe Information System projects. The second issue is lack of leadership whileworking on Information Systems project (Anthopouloset al. 2016).
The third issueis lack of testing of Information Systems project aspects. The fourth issue ischoice of unusual and unfamiliar databases for Information Systems project.Recommendations Therecommendations for the problems of Information Systems project in the casestudies given above, are suggested in the following paragraphs.· Realization of human systems-The realization of human systems and systems engineering completely. The human resourcescontribute a major part in resolving the problems.· Providing InformationInfrastructure- The recommendation of providing proper and effective informationinfrastructure for every problems of Information System.· Time Management- The time management isnecessary to outperform the associated problems of development of InformationSystem and its failures.· Stable network- The stablenetwork is necessary for communication and management of Information System andits failures.
· Coordination and communication-The coordination and communication among employees is necessary for betterimprovement of Information System functions and operations.Conclusion Thediscussion conclude that Information System is an essential part of anOrganization. The report shows that Coca Cola Company’s current process andtheir strategic goals has huge differences which is fixed by the InformationSystem Strategy. The Coca Cola Company is taken to analyze its aspects andoperations. The Information Systems provides strategies for Organization’sfunctions and operations. There are difficulties in Information System strategydevelopments however they can be overcome through recommendations provide inthe discussions.
The problems raised through Information Systems projectsshould be managed and remedies should be suggested for better performance ofInformation Systems. Therefore, the report shows the benefits that StrategicInformation System provides analysis and alignment between the strategic goalsand present scenario of an Organization. ReferencesAlmalki, M.,Al-fleit, S. and Zafar, A., 2017. Challenges in Implementation of InformationSystem Strategies in Saudi Business Environ-ment: A Case Study of aBank.
InternationalJournal of Computer Trends and Technology, 43, pp.2231-28.Anthopoulos, L.,Reddick, C.G.
, Giannakidou, I. and Mavridis, N., 2016. Why e-governmentprojects fail? An analysis of the Healthcare. gov website. GovernmentInformation Quarterly, 33(1), pp.
,Santana, M. and Rodon, J., 2016. Automating and informating: roles to examinetechnology’s impact on performance. Behaviour & InformationTechnology, 35(7), pp.
586-604.Cassidy, A.,2016. A practical guide to information systems strategic planning. CRCpress.Company, O.(2014).
How Coca-Cola Brings Outside Technology In. online TheCoca-Cola Company. Available at:http://www.coca-colacompany.com/stories/cool-hunting-how-coca-colas-shell-huang-and-team-find-new-techAccessed 29 Jan. 2018.Company, O.(2017).
Coca-Cola and Honest Tea Team Up to Bring Healthy Tea Optionsto Great Britain. online The Coca-Cola Company. Available at:http://www.coca-colacompany.com/coca-cola-unbottled/refreshingly-honest-coca-cola-gb-launches-new-organic-bottled-herbal-tea-brandAccessed 29 Jan. 2018.Company, O.
(2018). The Coca-Cola System. online The Coca-Cola Company.Available at: http://www.coca-colacompany.com/our-company/the-coca-cola-systemAccessed 29 Jan.
2018.Galliers, R.D. andLeidner, D.E. eds., 2014. Strategic information management: challenges andstrategies in managing information systems.
Routledge.Laudon, K.C. andLaudon, J.
P., 2015. Management Information Systems: Managing the DigitalFirm Plus MyMISLab with Pearson eText–Access Card Package.
Prentice HallPress.Laudon, K.C. andLaudon, J.
P., 2016. Management information system. PearsonEducation India.Liao, Y.
W., Wang,Y.M., Wang, Y.S. and Tu, Y.
M., 2015. Understanding the dynamics betweenorganizational IT investment strategy and market performance: a system dynamicsapproach. Computers in Industry, 71, pp.
46-57.Olins, W.,2017. The new guide to identity: How to create and sustain changethrough managing identity. Routledge.Overview, C.
(2017). 5 Process Quality Checks Ensuring Quality for Drinks |Coca-Cola India. online The Coca-Cola Company. Available at:http://www.coca-colaindia.com/choices/5-in-processes-checks-across-product-lines-that-ensure-quality-for-your-drinksAccessed 29 Jan.
2018.Paré, G., Trudel,M.C., Jaana, M. and Kitsiou, S., 2015. Synthesizing information systemsknowledge: A typology of literature reviews.
Information &Management, 52(2), pp.183-199.Revell, J. ed.,2016. The recent evolution of financial systems.
Springer.Verbeke, F., Karara,G. and Nyssen, M., 2015. Human Factors Predicting Failure and Success inHospital Information System Implementations in Sub-Saharan Africa.In MedInfo (pp.
482-486).Whittington, R.,2014. Information systems strategy and strategy-as-practice: a jointagenda. The Journal of Strategic Information Systems, 23(1),pp.87-91.Yeoh, W.
andPopovi?, A., 2016. Extending the understanding of critical success factors forimplementing business intelligence systems. Journal of the Associationfor Information Science and Technology, 67(1), pp.134-147.