Abstract limited to over school textbooks. It is rather


            The modern world is confronting
with two major problems called “Information Explosion” and “Population
Explosion”. Due to this Information Explosion and Population Explosion, more
things are to be learnt and more people are to be taught. There felt the need
for providing more education to a large number of people in less time. For
solving these problems successfully, educational technology consisting of
various media is required. It is beyond any doubt that both qualitative and
quantitative expansion of education has been accelerated with the help of mass
media under educational technology. So mass media has come to our rescue to
tackle this problem. The media provides efficiency as well as effectiveness to
the educational process. It helps in overcoming the distance between teacher
and student. The media knocks at the door of students and thereby reduces the
gap between teacher and learner. This paper highlights the role and importance
of media in spreading education at distant and rural areas. It also talks about
the use of media in classrooms and teaching learning process.

We Will Write a Custom Essay Specifically
For You For Only $13.90/page!

order now


Education, Media, Technology, Teaching Learning Process.



            Education is the process of
teaching and learning, which is not limited to over school textbooks. It is
rather a continuous process that starts from birth till death. Learning
behavior is a steady and gradual process. Its pace however can be accelerated
by involving maximum number of senses. Research studies have shown beyond doubt
that right selection and use of appropriate educational communication material,
new educational media, can help to eradicate many of the obstacles in the
creation of an environment so that effective teaching learning can be done. In
other words it can be said that instructional process can be improved by using
educational media.

            The term media is derived from Medium which means ‘carrier’ or ‘mode’.

are generally defined as the means by which the information is conveyed from
one place to another. Media when used for masses to communicate something is
known as mass media. Mass media is specifically designed to reach a large
audience or viewers. In educational process various forms of media have been
used to convey instruction and to support learning. Examples of instructional
media include traditional means of delivering instructions such as text books,
chalkboards and overhead projectors. Mass media used in education include
newspaper, radio, television, films and the newer electronic instructional
media include computers, interactive videos and multimedia systems.


Importance of Media in

            Currently the education system is
undergoing rapid changes. Various new methods are being introduced and used to
make teaching and learning more effective and highly significant. Success of
education cannot be achieved merely by substituting mechanical methods for
human beings, but by developing new patterns using both human beings and
technological advancements in order to teach more people better and more
rapidly. Inevitably the media has been dominating in all aspects. There are
good numbers of media for mass communication such as radio, television,
newspaper, films. It is well known fact that teaching can be vastly amplified
when it is combined with media. This way, students can obtain a deeper
understanding of the subject being taught. The media contribute to efficiency
as well as effectiveness of teaching learning process both in case of face to
face and distance education system.


of information:
provides information to the people with in less time. It takes a wide coverage
of information regarding anything happened in any corner of the world.   

provides mass education in all areas whether distant or rural with no
distinction of caste, colour, sex or creed.

is a source for continuous learning and updating the knowledge for in-service
teachers, professionals, servicemen and leads to professional growth.

and Non- Formal Education:
 Mass media acts as an
agency of formal, informal and non-formal education.

saving and economical: Mass media are time saving and
economical means of imparting education. Mass media has conquered time and are
the quickest means of spreading education.

for inaccessible places:
media has conquered space. It provides education in remote and inaccessible
places where education cannot reach.

learning: Mass media also provides opportunities
for independent learning. Web based learning and computing provides the means
for fundamentally changing the way in which instruction is delivered to the

of social change: Mass media also acts as an agency of
social change.

interest: Mass media brings the entire world to
an individual or to the classroom. It makes the instructions concrete and stimulates
interest and enthuse curiosity in things.


Media in Teaching
Learning Process

            John Dewey stated that education is
a tripolar process involving teacher, taught, and social environment. Thus
educational process could not be limited within teacher and taught without
social environment. Therefore mass media is one such potent force in the social
environment of education. Through modern electronic techniques and
technologies, mass media proves that education is really comprehensive, not
confined within four walls of the classroom. The use of media in teaching
learning process is needed to attract student’s attention and to make teaching
learning process more interesting and effective. It increases student’s
responsibility to control their own learning.

            Print media like books newspapers,
journals, magazines, etc. are the basic oldest channels of communications
between one sources to other. Mostly learners depend upon this medium to gain
information. In spite of modern technology, still this medium is popular for

            Electronic media including radio,
television, computer notebooks/tabs are wonderful means of communication. The
number of broadcasting organizations have introduced community radio in the
schools and colleges With the introduction of this technology, a few civil
society organizations have come forward to broadcast their educative radio
programs. Moreover, this kind of radio will help students to revise their
classroom teaching. Television is also powerful media that brings us sound and
sight simultaneously. It combines photo and voice. It offers vitality and
inventiveness which attracts attention, creates interest and inspires learners.

            The computer is an important
technological media used in education. Computer can record, analyses and react
to student’s responses, it can store and manipulate information on an extensive
scale, can control and manage a wide variety of learning materials. In
addition, it can, itself offer instruction to learners. Moreover it can accurately
make infinite decisions necessary to the planning and implementation of an
individualized programme of instruction on a mass basis in almost no time.

            Internet is a medium which has made
the world a global village. Around the world students are being globally
connected with one another via internet. Large number of people depends on the
internet to collect information, read news, play games, and also for searching
process. Online leaning has assumed the role of an important media for
imparting distance education. The most important advantage of online distance
education is to earn a degree from one’s home. The students are able to
interact with their peers through online class projects, mails and also with
the help of online video conferencing and chat make learning easier and
entertaining. The availability of online libraries with their huge collection
of books has also made the learning process more comfortable and worthwhile.

            Educational teleconferencing can be
valuable medium for distance education. It involves the use of several media
and permits interactive group communication by means of two way broadcast.  The dependence on this type of media is accelerating.
The interest in using audio and related visual data that can be communicated
over regular telephone lines seems to be associated to the progress of distance


 Advantages of Using Media in Classroom

Increases student’s concentration: As
media involves maximum number of senses, thus help students to gain attention
and maintain interest in theories and concepts under discussion. Providing a
rich learning experience through classroom media keeps students focused and
engaged in learning.

 Strengthens analytical skills: Students
can hone their analytical skills by use of media in theories and concepts they
are studying. Teachers can also create projects in which students develop their
own media, using classroom media as a model.

Provides an authentic learning
Newspapers, brochures, news broadcasts provide authentic opportunities for
students to learn through real world media. Films and simulations are often
used to present a real life or laboratory learning situations requiring inquiry
into problems and discovery of their situations.  

Facilitates diverse leaning
Media provides access to information where it was once limited or nonexistent.
It brings the entire world to the individual or to the classroom. In distance
teaching also various media becomes necessary to meet diverse learning

Teaches student to use media: Using media in
classroom helps student to learn how to use and care for resources to further
their education. Students not only learn how to use internet, a dictionary or a
newspaper for information, but they also learn how to care for and protect the
items they use.

Extends the role of teacher: With the use of
media, the role of a teacher extends further, than merely being a dispenser of
knowledge. Media utilization permits teacher to become creative managers of
learning experience. They can find more time to spend on diagnosing student’s
problems, holding consultations individually and offering counsels and


In addition to numerous advantages there
are also a number of cautions that faculty should keep in mind in utilizing media.
Using media require a complete understanding of copyright laws and appreciation
of work load involved and some skill in recognizing content that will enhance
learning. It is also teacher’s responsibility to select appropriate media
available and inter-relates the components to the curriculum by considering the

It should be purposeful so that it helps
to achieve the objective of the lesson.

It should be concrete to be understood
by the learners.

It should be challenging and stimulating
so that diverse interests and abilities of learners are met with.

It must be affordable, less costly and
effectively co-relate the subject of the curriculum.


Suggestions for Effective
Use of Media in Teaching Learning Process

The teacher must be in constant search
for media resources which are available in the immediate environment of the

Local radio programs may include
broadcast about current science information. Further films can be rented or
borrowed from film exchange centres which will undoubtedly help in achieving
specific objectives of science lesson.

Involve the learners in variety of
learning activities that would require construction of audio-visual materials.
These activities will encourage the learners to design their own learning tools
as well as enhance their creativity and resource fullness.

Choose carefully the films, educational
programs and printed material to be used to suit the learner’s age, needs,
interest and level of understanding.




In the contemporary world, media has
become almost an important part. It is playing a significant role to inform,
educate and entertain the learner. It helps us to know current situation around
the world. Because of its inherent ability to reach large number of people, it
is widely used to convey information to build public opinion and awareness.
Further our formal and non-formal education can make progress with good speed
if mass media are used adequately to achieve the desired goals. Population
explosion and illiteracy of the people necessitate the use of some modern
techniques. Explosion of knowledge is also alarming the authorities. It is
therefore, most appropriate time that we start using mass media for the spread
of formal education.

mass media can be of great help in orienting retraining a large number of
teachers simultaneously in new pedagogy and content of teaching.” N.C.E.R.T.





1.      Jain
P., (2004), “Educational Technology”, Dominant Publishers and Distributors,
South Anarkali, Delhi.

2.      Preeti.
(2014), “Education and Role of media in Education system”, International
Journal of Scientific Engineering and Research, Vol -2 PP 174-177.

3.      Sharma
R.A., (2004), “Technological foundation of Education”, Surya Publication,

4.      Walia
J.S., (2007), “Education in Emerging Indian Society”, Ahim Paul Publisher,
Gopal Nagar, Jalandhar City.